The right SEO strategy takes work, but if you have a brand new weblog, you will have to work even harder. SEO for new weblogs is a little different than SEO for established sites.
Knowing the nuances that make SEO tougher for new sites can mean the difference between turning and profit and operating at a loss – especially for new ecommerce websites.
If you’re about to launch a brand new Blog, there are 5 things you need to know:
New blogs are judged more harshly than their older counterparts
From the search engines’ perspective, anyone can set up a website to spam or do something else equally unscrupulous. In the beginning, you will have to prove to the search engines that you’re better than that – and that can take time to do.
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| SEO for New Websites |
From the search engines’ perspective, anyone can set up a website to spam or do something else equally unscrupulous. In the beginning, you will have to prove to the search engines that you’re better than that – and that can take time to do.
New weblogs need to be careful with their link building
Remember, the search engines are going to have an especially watchful eye on you. If your first links look at all questionable, it’s going to be a major red flag.
Remember, the search engines are going to have an especially watchful eye on you. If your first links look at all questionable, it’s going to be a major red flag.
While you should always be on the lookout for quality inbound links, it’s even more important right in the beginning. The sooner you can show the search engines that you’re trustworthy, the sooner you will start to move up in the rankings.
It is possible for new sites to build too many links at once
Quality link building is supposed to be natural. It takes time to build links, so if your new website suddenly has hundreds of links, it’s going to look fishy to the search engines. After all, it’s unnatural to get that many links at once.
New weblogs can start to “age” even before they’re built
The older your domain is, the higher you tend to rank with the search engines. That’s why many weblog owners put up a holding page as soon as their domain is registered. Something as simple as your logo and the words “Coming Soon” is enough to get your domain aging while you build the main website. That way, when the final product does get published, you will already have a few weeks or months of age under your belt.
New blogs can learn a lot from their competitors
As soon as you’re ready to start building links, take a look at your top competitors, and see what kind of links they have. If you can get links from the same places – like signing up for the same directory or doing a guest post for the same blog – you are one step closer to catching them.
